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CLIENT: Ben Sanders
PROJECT:Website strategy & concept
ABOUT:

Festival worked with Ben to refocus his identity and to create a web strategy to showcase his amazing work. In Ben’s previous communications he had promoted the studio name - ‘The Milk Agency’, we drew the conclusion that there was low recognition with this name – and high recognition in Ben’s actual name throughout the industry. We recommended that Ben use his real name as the hero. We developed a brief to establish what the core issues Ben needed to achieve with the new website. As the work speaks for itself, the site needed to boldly show off the work and its detail – this was achieved by using rescalable full screen graphics. Also, Ben’s target audience need to navigate the work quickly - hence you can just use the arrow keys and your eyes never have to leave the screen. Agency creatives can also download images that can be added to presentations. This site has a content management system (CMS) that allows Ben full control with updating content.

STRATEGY / CONCEPT:

Festival

WEB DEVELOPMENT BY:

Tgarage

Organisation

About:

Festival worked with Ben to refocus his identity and to create a web strategy to showcase his amazing work. In Ben’s previous communications he had promoted the studio name - ‘The Milk Agency’, we drew the conclusion that there was low recognition with this name – and high recognition in Ben’s actual name throughout the industry. We recommended that Ben use his real name as the hero. We developed a brief to establish what the core issues Ben needed to achieve with the new website. As the work speaks for itself, the site needed to boldly show off the work and its detail – this was achieved by using rescalable full screen graphics. Also, Ben’s target audience need to navigate the work quickly - hence you can just use the arrow keys and your eyes never have to leave the screen. Agency creatives can also download images that can be added to presentations. This site has a content management system (CMS) that allows Ben full control with updating content.

Strategy / Concept:

Festival

Client of / Designed at:

Web development by:

Tgarage

Deliverables:

Site link:

http://www.bensanders.com.au

Awards:

IMAGES

pod-images/ben-sanders-illustration/ben_web_fol01.jpg

Home page

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Home page

pod-images/ben-sanders-illustration/ben_web_fol03.jpg

Folio page

pod-images/ben-sanders-illustration/ben_web_fol04.jpg

Folio page

pod-images/ben-sanders-illustration/ben_web_fol05.jpg

Folio page

pod-images/ben-sanders-illustration/ben_web_fol06.jpg

Folio page

pod-images/ben-sanders-illustration/ben_web_fol07.jpg

Folio page

pod-images/ben-sanders-illustration/ben_web_fol08.jpg

Folio page

pod-images/ben-sanders-illustration/ben_web_fol09.jpg

Folio page